theBigGive.org.uk helps high wealth individuals to quickly and discreetly find charitable projects - from £100k to £10m - in their field of interest. In the first two months, we have had 3,000 charities register on the site and post projects worth over £800,000,000.
This blog is our way of communicating with these charities and donors. We will keep you up-to-date with the latest news and developments at theBigGive.org.uk. In return, we hope that you will use the site to give us comments and feedback about the website, and share your ideas and thoughts about philanthropy and fundraising.
Let the conversation begin!
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8 comments:
This is a really exciting website and we were happy to add our project to the list. However the site could be more useful if we had a way of tracking how many potential donors have looked at our page. Can a facility be added that allows for this?
Also is there an easy way for potential donors to express an interest in a charity on the website, which the charity can then follow up on. Currently a potential donor needs to contact the charity, and this may be off putting to some who are time poor and/or wish to remain anonymous.
Many thanks!
I'm really grateful for the opportunity to connect with donors, but like Paddy it would be good to have some feedback about donor interest, and perhaps how much has been funded (over time) and in which sectors. We've had a project on the Vision of Humanity website for six months - one of only 15 - and no success yet, it's useful to know if others are having more success.
Carolyn Hayman
I too feel it would be inspiring to hear some success stories and to see that donors have looked at our projects. This could also help us to adapt our project description.for example, if we are aware we have had over 100 potential funders browse our projects and no contact, we could rephrase our wording.
Something like a counter you get on ebay to see how many people have viewed your page would be wonderful. It would also be a useful tool for you to monitor the activity of the website
Thanks
Jemma Hawkins
Alzheimer's Society Southwark
I agree with the tracking of potential donors. When adding our project, I found several diseases listed, but nothing under 'kidney' or 'renal' - just overall general medical research. Could these be added as sub-headings?
Thank you.
Thanks for all your comments!
re: tracking numbers
We realise the benefits of being able to evaluate stats for your projects. However, unlike ebay and other sites for the general public, theBigGive.org.uk targets a very niche market where the value of a single view could be £1 million or more.
This situation can lead to some skewed statistical assumptions. For example, your project could be attractive to journalists and other charities - and have a high number of views - but miss the high wealth donors that you are aiming for.
We certainly want to help you develop your projects to their full potential, and we feel the most effective way to do this is by analysing and publishing our feedback from genuine high wealth donors.
Let me know what you think.
re: sub headings
I will be writing an blog entry addressing our sectors and sub heading choices, and asking for your views.
Please keep an eye out for this discussion.
Hi John
Thanks for your feedback. I completely take your comments about how knowing the number of hits on your page might be misleading in terms of analysing how many actual donors might be interested in the project. However from a charity's point of view(bearing in mind that we are constantly analyzing the success our own individual fundraising strategies) it is disconcerting not to be able to gleam any information from the website. You mention that you will publish feedback from wealthy donors. It would be fantastic to know when this might be.
Also I am still concerned about what happens from the moment a donor sees a project that he or she is interested in. The "next step" currently is for the donor to contact the charity directly. However I fear alot of donors may well feel discouraged from doing this. Normally donors need months of cultivation and "chasing" before they are ready to commit to a major donation. It would be good to have a general discussion about how best to make the "next step" as inviting and easy as possible for donors.
Hi Jon
Whilst the number of hits may not directly correspond to number of wealthy donors...it would be useful to have an indication of how many hits (if any) we attract through the Big Give site.
Can this be set up as a facility?
Rowena Lewis
The Fawcett Society
The UK Campaign for Gender Equality
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